Mar 13, 2018
How do some fundraisers seem to get all the gifts? How do they convert that $50 donor to a $100,000 donor? Is it magic? Is it a secret formula?
Today we speak with Michael Strader about the OMG secrets to raising money. Michael has over three decades of fundraising experience – from the boy scouts, to schools, to a nature conservancy.
During this time, he has honed his fundraising skills and uncovered the OMG fundraising secrets that propel organizations to success.
Website of Crouch and Associates: www.thecrouchway.com
The Daily Stoic: https://dailystoic.com/
Admiral William McRaven’s Make Your Bed: https://www.youtube.com/watch?v=pxBQLFLei70
Simon Sinek’s Start with Why: https://www.youtube.com/watch?v=u4ZoJKF_VuA
(3:05) Michael introduces some secrets to fundraising
(4:57) The power of the pause
(6:00) How Crouch and associates evaluated top performers
(7:55) Becoming a top performer through self-awareness
(9:40) Reading for self-awareness and growth
(12:30) Facilitating accountability with 5x15 reports
(15:30) Facilitating accountability with 6x6 reports
(18:14) Make your bed: a requirement for a top performer
(20:00) Loving what you do: a requirement for a top performer
(24:00) How to cut cultivation time in half
(26:30) Michael explains the 66-question every fundraiser should know about their prospects
(30:34) Thanking, communicating, and personalization: methods for donor cultivation.
(35:00) Michael shares his favorite toy