Jul 17, 2018
Our guest today is Maurya Couvares, CEO of ScriptEd, a nonprofit that provides free coding instruction to students in under-resourced schools. Growing ScriptEd from 12 students in its first year to over 800 in year five is the wonderful success story Maurya shares with us. A major element of ScriptEd’s phenomenal growth is robust data collection combined with the savvy use of that data in fundraising efforts.
Links:
ScriptEd’s site: https://scripted.org/
ScriptEd’s Twitter: https://twitter.com/ScriptEdOrg?lang=en
ScriptEd’s annual reports: https://scripted.org/annual-reports/
Maurya’s Twitter: https://twitter.com/MauryaCouvares?lang=en
Maurya’s LinkedIn: https://www.linkedin.com/in/mauryac/
*****Timestamped Highlights*****
(3:14) Maurya’s expectations for ScriptEd’s Growth
(4:58) What ScriptEd does
(7:12) Three Ps: Passion, Partnerships, Program
(9:29) Mo levels, mo expenses
(10:19) Do the hustle! How Maurya approached funders and corporations for money
(12:34) Deep thinking, low-cost
(13:30) Maurya shares how growth impacted her board
(16:45) The theory of change and the metrics pyramid
(18:49) Talk about growth - less than 1% to 73%!
(19:47) Translate impact into $$$ - speak the language of the funders
(22:30) Automation of data collection
(23:22) About ScriptEd’s custom Salesforce
(25:16) The Road Ahead: Maurya shares what’s next for ScriptEd
(27:00) 400%?!?
(31:03) Dolph declines a dip in the Hudson River